As an extrovert, you might think that networking comes naturally to you. After all, you’re comfortable starting conversations, you’re not afraid to approach people, and it’s easy for you to hand out a USB with your latest tracks. But here’s the harsh reality: just because you’re outgoing doesn’t mean you’re automatically good at networking. In fact, being too eager can actually harm your chances of making meaningful connections.

In the world of music, especially in electronic music, networking isn’t just about handing out your music or talking about yourself. It’s about creating lasting, authentic connections. In this blog, we’ll explore the key dos and don’ts for extroverts looking to network effectively, especially in high-stakes situations like industry conferences, events, and festivals.

The Pitfalls of Being an Over-Eager Extrovert

It’s easy to get caught up in the excitement when you meet someone you admire or when a golden opportunity presents itself. Extroverts often fall into the trap of being overly enthusiastic, thinking that more is better. But here’s the truth: if you’re too aggressive in your approach, you can end up sabotaging the very connection you’re trying to make.

Handing out your USB or talking non-stop about your latest DJ set might seem like the right move, but it can be off-putting. The person you’re trying to impress may quickly tune you out because they know exactly why you’re approaching them. Instead of making a memorable connection, you might just come across as pushy or self-centered.

Reverse Psychology: Make It About Them, Not You

One of the most effective networking techniques is to flip the script. Instead of going into a conversation with the mindset of promoting yourself, focus on the person you’re talking to. Ask them questions, show genuine interest in their work, and find common ground. It doesn’t matter how excited you are to give them your music or talk about your latest project—if you make the conversation about them, you’ll leave a much stronger impression.

For example, if you’re at an event, ask them what they think about the venue, the music, or even what they’re drinking. These small, genuine conversations create rapport, and eventually, the conversation will naturally lead to what you’re working on. And when it does, it won’t feel forced—it’ll feel like a natural progression of the discussion.

Stay Sober and Keep It Cool

It’s no secret that the music scene often involves late nights, loud music, and, yes, alcohol. But if you’re trying to network, especially as an extrovert, it’s best to approach people sober. You already have an outgoing personality, and adding alcohol to the mix can make you come off too strong. A clear head will help you stay grounded, focused, and in control of the conversation.

What if the person you’re networking with offers you a drink? You don’t have to refuse, but you can politely say you’re not drinking tonight or that you’re focused on your networking goals. Most people will respect that, and it won’t hurt your chances of making a connection.

Patience Is Key: Follow-Up Without Being Pushy

Just because you meet someone at an event doesn’t mean they’re going to respond to your emails or messages right away. People in the industry are often juggling multiple projects, traveling, and dealing with their own busy schedules. Don’t rush into following up the next day—give them time to breathe.

A polite follow-up after a reasonable amount of time is always appreciated, but don’t bombard them with messages. A patient approach can go a long way in showing that you respect their time and are genuinely interested in building a connection rather than just pushing your own agenda.

Utilize Your Existing Networks

If you’re already signed to a label or connected with others in the industry, leverage those relationships. Instead of approaching someone cold, ask a mutual contact for an introduction. A warm introduction can open doors that might otherwise remain closed and make it much easier to build rapport from the start.

The soft intro removes the initial awkwardness, and you’re more likely to have a fruitful conversation. If someone trusts you enough to introduce you, the person you’re meeting will already have a positive impression of you.

The Importance of Online Connections

In today’s digital age, online networking is just as important as in-person interactions. If you know you’re going to meet someone at a future event, try connecting with them online first. Send a DM or comment on their work to show genuine appreciation. When you finally meet in person, you’ll have an icebreaker ready: “Hey, I DM’d you last week! Great to finally put a face to the name.”

This small step can make a big difference, as it makes the interaction more personal and less about “selling” yourself.

Closing Thoughts: Networking is a Long Game

Networking isn’t about making a connection and immediately seeing results. It’s a long game. Whether you’re an extrovert or an introvert, the goal is to build lasting relationships that can benefit both parties. Don’t be discouraged if things don’t happen overnight. Sometimes, the best connections are the ones that develop over time.

Be mindful of your approach, stay patient, and always remember: networking is about making genuine connections, not just promoting yourself. With the right mindset and strategies, you’ll find that the opportunities you seek will come naturally.

Ready to take your networking game to the next level? Check out our ArtistMap courses designed to help you master the skills needed to succeed in the music industry, from communication and networking to honing your craft in the studio